How brands can put Pantone’s colour of the year to work with Texon Vogue

Every year, developers, designers, and decision makers wait in anticipation for Pantone’s colour of the year to be revealed.

Before arriving at the decision, Pantone – developer of a renowned system for identifying, matching, and communicating colours for consistency across the print and textile design industries – has its experts scour for new colour influences. The selection process is rigorous and requires in depth trend analysis and consideration. Influences can include anything from the entertainment industry and films in production, travelling art collections and new artists, fashion, all areas of design and popular travel destinations, to new lifestyles, playstyles, and socio-economic conditions. Influences also stem from new technologies, materials, textures, and effects that impact colour, relevant social media platforms and even upcoming events that capture global attention.

The outcome of this careful calculation? Arguably a colour with the greatest power to influence product development and purchasing decisions in multiple industries around the world.

Ultimate Grey and Illuminating Yellow

It was recently announced that this year’s ‘must-have’ colour is in fact two colours, Pantone 17-5104 Ultimate Gray and Pantone 13-0647 Illuminating Yellow. Pantone explains the choice with the following message:

“Two independent colours that highlight how different elements come together to support one another, best express the mood for Pantone Colour of the Year 2021. Practical and rock solid but at the same time warming and optimistic, the union of PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating Yellow is one of strength and positivity. It is a story of colour that encapsulates deeper feelings of thoughtfulness with the promise of something sunny and friendly.”

Texon Vogue

As the newly announced colours for 2021 begin to affect buying decisions, designers and decision makers can rest assured that the Texon Vogue product range is the perfect on-trend solution.

Texon Vogue is a durable and practical washable paper chosen by designers and manufacturers for major brands and independent retailers around the world. It provides creative and versatile solutions for items such as; jacron and jeans labels, bags, bookbindings, cases, furniture and luggage tags to name just a few.

It is also environmentally friendly. Accredited by both the Forestry Stewardship Council (FSC) and Oeko-Tex, professional bodies which ensure that the material is responsibly sourced and produced, it is also recognised as a vegan-friendly material and a viable alternative to many leather-based products.

From Vintex Stone and Nakoda Grey to Colortex Taxi and Perla, the best news is that our Texon Vogue range includes several grey and yellow finishes, allowing individuals to innovate with our sustainable material that can be used as a highly visual, creative and practical solution across many aspects of the fashion apparel and accessories industry.

Find out more about Texon’s world leading products, or follow us on Instagram for more creative Vogue inspiration.

Texon Vogue washable paper bag in grey Texon Vogue washable paper plant bags in grey